As the threat landscape continues to grow, regulatory requirements multiply, and CEOs and executive boards become more aware of the business impact of security incidents, most organizations are feeling an urgency to strengthen their cybersecurity efforts. This increased awareness is especially visible in small and midsized businesses (SMBs) that have traditionally underestimated the impact of cybersecurity threats to their organizations. Even so, SMBs are still failing to fully recognize and appreciate the risks, threats and vulnerabilities that are targeting their organizations.
Agile isn’t just a watchword for software development. It has also found its way into the world of cybercrime. In 2018, we saw numerous instances of agility and innovation as bad actors evolved their approaches, combined attack vectors, and incorporated more artificial intelligence to wreak havoc. While traditional attack approaches are still going strong, new threats emerge every day, and new vectors are being tried and tested.
You can’t read three sentences about the channel nowadays without encountering “fast-changing,” “rapid evolution” or some other such term referring to the whirlwind pace of change happening in the sector. As oft-used as these phrases are, they aren’t over-used. The indirect IT sales channel is, in fact, growing, changing and evolving at a rapid clip, and there’s no point in sight when it might slow down.
Cybercriminals are attacking MSPs as a way to get access to their customer base. MSPs are also increasingly involved in supporting supply chains of major industries where the weakest link will be targeted. They need to understand the transactional nature of the market as well as any special regulatory or compliance issues. At the same time, MSPs are being called upon to support customers’ IT staff with tools such as Dark Web monitoring, which looks at the various layers and interlinked businesses within a client’s network. Backed with a solid understanding of the special threats in a particular industry, the MSP can be in a strong position as a strategic advisor.
For several decades, email has been the primary form of professional and casual communication on the internet. In April 2019, it was estimated that 293.6 billion emails are sent around the globe each day. Because it is such a widely used form of communication, there are those who seek to take advantage of its scope and exploit it. Statista reports that over 55% of emails sent are considered spam. Although spam inboxes assist in weeding these imposter messages out, there are still many that slip through filters and end up where trustworthy emails are sent. These emails, disguised as legitimate, are actually phishing scams that aim to attack users like you.
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Your client’s online presence matters — and it matters in a big way. Resellers can help clients grow their businesses and simultaneously deepen their relationships by guiding them in the use of digital tools and explaining why they matter.
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