Proven Plays To Win And Grow Your Business

Draft the right players

People Want To Work With, And Buy From, People They Like And Trust

The golden rule “happy associates, happy customers” rings true— especially in the IT services industry. Hiring the right technical and business talent is a success factor no one contests, but many forget that your associates’ soft skills – the personable attributes – are often what make or break a culture and differentiate the customer experience.

After all, MSPs are in the relationship business. Your technical expertise is expected. Your company’s social skills or “emotional IQ” is what can really move the needle. You can always train for technical, but good interpersonal skills come naturally to some and are learned early in life for others.

Look for people with a willingness to do right by the customer and the company. Drafting the right players will make attracting the right customers all the easier.