Blog | March 7, 2016

Niche Media Honors Business Solutions For B2B Event Success

jim roddy

By Jim Roddy, VP of Marketing, RSPA

Niche Media, a leading event management advisor and host of the annual Niche EventFest Conference, recently featured Business Solutions conferences on its event best practices podcast and blog.

Carl Landau, the highly respected longtime “Grand Poobah” of Niche Media, interviewed Business Solutions President Jim Roddy about BSM’s series of channel-focused conferences.

Landau wrote to his audience, “I think you and your event team will be very interested in this month's podcast with new event superstar Jim Roddy, President of Jameson Publishing and a true B2B event innovator. I'm amazed someone so new to the event world has had so much success so quickly! Jim's technology event has exploded on the B2B scene, proving that business-to-business events don't have to be boring! Jim shares his secrets for managing speakers, creative marketing, audience engagement, entertaining programming, and revenue generation. You'll pick up a ton of strategies to energize your events!”

After launching one event in 2013, Business Solutions has grown to produce six conferences in 2016: Channel Transitions (3 conferences), ISV IQ Live! (2 conferences), and Retail IT VAR Of The Future.

  • Channel Transitions events are one-day regional conferences that educate reseller and MSP executives across all vertical markets about the transition from the break-fix to the as-a-Service business model.
  • ISV IQ Live! will be held on the east and west coasts in 2016. These one-day regional networking and education events are designed exclusively for ISV/software developer executives to help them expand their product distribution and business models.
  • Retail IT VAR Of The Future is a two-day national conference to educate VAR and ISV executives in the retail, hospitality, and grocery verticals on the hottest topics in retail IT. Topics include mobility, customer experience, payment security, and POS-as-a-Service.

To listen to the Landau/Roddy podcast, click here: Creative B2B Event Marketing with guest Jim Roddy. To read the Niche Media blog post about Business Solutions events, click here: Robust B2B Event Marketing.

For more information on Business Solutions events, contact Events Director Abby Sorensen at (814) 897-9000, ext. 243, or email