MSP Insider's Guide To An Exceptional Customer Journey - Part 4: Superior Account Management
By: Dave Nankervis, Head of Account Management, Liongard

BUILD LONG-TERM RELATIONSHIPS WITH YOUR CUSTOMERS THROUGH POLISHED ACCOUNT MANAGEMENT.
We’ve interviewed several key players at Managed Service Providers across the nation to discover how MSPs can provide an exceptional customer journey—from sales and onboarding, through service, support and account management. Discover their insights and experiences, as well as how Liongard Roar can help improve processes every step of the customer journey, in this four-part series. Then, download our e-book for more ways to provide an exceptional customer experience.
Made the sale? Check.
Optimized onboarding? Check.
Created processes to serve and support your customer? Check and check.
The final stage of the customer journey, account management, should be never-ending. Providing outstanding service and support will differentiate you from the pack, but proactively adding value to each of your accounts will keep your customers coming back to your services time after time.
Measure Performance & Continuously Improve
Tracking key performance indicators and showing continued growth can’t be ignored in this fast-paced industry. If you’re not innovating and improving, someone else is bound to come along and show your clients what they’re missing out on.
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