News | September 6, 2018

Kabbage® Now Offers An Automated And Agnostic Financing Solution For Master Agents And Resellers Serving Small Businesses

The new Kabbage financing solution provides up-front commissions and recurring revenue opportunities while supplying small businesses an ongoing funding source for everyday needs.

Kabbage , Inc. now offers its automated online lending solution to master agents and their sub agents serving small businesses, including value-added resellers (VARs), system integrators (SIs), and managed service providers (MSPs). More information is here.

The challenge with financing channel sales:

For small business customers, financing a multi-product purchase through a master agent or reseller can be a challenge as financing options are primarily exclusive to specific products from individual vendors. Approval for financing can take too long through traditional lending processes, require heavy paperwork, or repayment lengths can be insufficient—as short as 30 days.

An automated financing solution for master agents and resellers:

By sharing a unique URL, master agents and resellers can offer their small business customers a simple financing solution that can provide a quick funding decision. Once approved, small business customers have access to a Kabbage line of credit to manage everyday cash flow needs. The master agent or reseller will earn an upfront commission at the time of qualification, as well as a percentage of future withdrawals the customer makes—irrespective of the purpose. For the small business customers, there are no fees to apply, no fees to maintain the line of credit and there are no obligations to take funds.

Why it’s unique:

For the small business owner:

  • Get an answer quickly: Kabbage offers a short, automated and online application process
  • Take only what you need: Lines of credit go as high as $250,000 with no withdrawal obligations
  • No hidden or annual fees: Small businesses do not pay to apply or maintain the line of credit
  • Straightforward financing: Transparent terms with simple monthly fees
  • Convenience: Access funding online, on your phone or via the Kabbage Card, 24/7
  • Cash flow management: Once approved, Kabbage funding can be used for any business cost—from technology investments to hiring seasonal employees, marketing or location expansions.

For the master agent or reseller:

  • Simple financing: Receive a unique URL to easily share with small businesses to quickly apply
  • Increase revenue: Get paid with an upfront commission every time a small business qualifies
  • Dedicated representative: Ongoing customer service and marketing support from Kabbage
  • Recurring revenue: Earn a percentage of customers’ future withdrawals
  • Agnostic solution: Help small businesses purchase products across vendors with one financing provider

“The technology, training and equipment required by small businesses are as unique as the businesses themselves,” said Kabbage Head of Sales, Noel Hillman. “We remove the friction that is inherent in financial services offered across the small business ecosystem. This friction impacts small business service and solution providers as well as their end customers. With Kabbage, channel partners working through master agents or resellers can benefit from recurring revenue every time their customers draw from their business lines of credit, and their customers benefit from simple financing that fits their business.”

“Before Kabbage, TDM did not have a simple, flexible financing option in our provider portfolio. Kabbage has a fast, online application that expedites and consolidates an otherwise tedious puzzle-set of funding sources and requirements for our partner’s customers. Pair that with the recurring revenue opportunity for our partners, Kabbage is a unique and common-sense financing option that appeals to our industry and the vast majority of customers with which we work,” said President of Telecom Decision Makers, Robert Bowling.

“The master agents in the Technology Solutions Exchange have embraced additional business services that add value to our sales partners and their customers. Kabbage is a great addition to our global portfolio of providers because it has an attractive value proposition for the customer and a strong commission opportunity for the partner,” said CEO of P2 Business Services and Co-President of TSX, Bill Patchett.

“Once Kabbage was introduced to our partner community they could immediately incorporate Kabbage into the suite of services they offer customers. Many of our managed services providers that make up our partner base know and understand that their business clients not only need technology, but they need other services to help their businesses grow. Kabbage is a great complement to what we already deliver,” said CEO of TelAdvocate, Mike Boland

SOURCE: Kabbage, Inc.