Many IT service providers have moved, or are in the process of moving, their customers to Microsoft Office 365. Office 365 offers a variety of user benefits, including improved security, easier collaboration, increased mobility, and simplified pricing, among other things. It also offers benefits for service providers, such as ease of deployment and management, lower operating costs, and a foot in the door to other cloud services.
Carbonite Backup for Office 365 backup represents another potential opportunity for IT service providers. However, you may need to educate customers about its importance. According to a 2019 study by Enterprise Strategy Group, 68% of organizations mistakenly think SaaS environments don’t need backup or are backed up by the provider. In this document you’ll learn about the benefits of Office 365 backup, how to discuss it with your customers, and potential go-to-market strategies.