It can happen in an instant for any number of reasons, ransomware, theft, hardware failure, even a natural disaster, and poof—your data and access to it is gone.
Data breaches are becoming all too common, and they aren’t cheap. According to a Ponemon Institute study, the average cost of a data breach is $148 per compromised record. So it’s not surprising that the global data backup and recovery software market is expected to reach $22.22 billion U.S. dollars by 2023. What is surprising is that over 30 percent of companies do not have a data backup system—even though most businesses depend on data and technology every day to conduct business.
Data loss can be more than just expensive, too. In some cases, it can put a company in legal jeopardy or worse; it can force them out of business. This is why the U.S. Small Business Administration recommends data backup as one of ten cybersecurity tips. Considering the costs and consequences of data loss, having a backup and recovery plan makes sense. So why then do so many businesses ignore the facts? Maybe it’s because maintaining thorough and consistent backups can be complicated even when set on autopilot.
Historically, data backup technologies have used backup applications that copy files to tape based on a predetermined backup schedule. But in the digital economy, data expands exponentially. That means there is more data to backup and usually less time to manage the process. Today’s backup and archive technologies need to be dependable, scalable, secure, and easy-to-manage. In other words, so straightforward that they don’t need a manager.