Guest Column | August 2, 2019

Channel Partner Advice From A SaaS Company That Added 1,800+ Resellers In Less Than Two Years

A conversation with Kevin Lancaster and Matt Solomon, ID Agent

Aseptic Packaging Market Growth

ID Agent’s partner program has grown to 1,800+ partners in 21 countries in less than two years since this SaaS company started selling through the channel. Kevin Lancaster, CEO/Founder, and Matt Solomon, VP of Business Development, sat down with SoftwareBusinessGrowth.com to discuss partner support, onboarding, hiring for a channel team, and marketing. For more about the story of ID Agent’s successful channel launch and growth, see the August/September 2019 issue of Software Executive magazine.