ARTICLES BY DEDE HAAS

• Surviving The Bumpy Road Of The MSP New Normal: Part 2

  7/2/2020

  Though it has been four months since the pandemic caused stay at home orders and lockdowns, many managed service providers are still grappling with how to overcome these hurdles to take care of their clients and themselves.

• Surviving The Bumpy Road Of The MSP New Normal: Part 1

  6/17/2020

  Though it has been three months since the pandemic caused stay at home orders and lockdowns, many managed service providers are still grappling with how to overcome these hurdles to take care of their clients and themselves.

• Partner Perspective: Transitioning To MRR

  3/1/2019

  Channel sales strategist and coach Dede Haas is founder of DLH Services, which helps technology vendors and partners create innovative, successful channel sales solutions and programs. Here, Haas discusses recurring revenue with two members of The ASCII Group, a 1,300-member organization of North American VARs, solutions providers, and MSPs offering services to help its members grow their businesses. Check out Haas’ “Channel Knowledge Nuggets” newsletter at dlhservices.com for tips and stories from the trenches.

• Build Your Presence With Vendors

  1/31/2019

  Channel sales strategist and coach Dede Haas is founder of DLH Services, which helps technology vendors and partners create innovative, successful channel sales solutions and programs. This month, Haas discusses the rationale used when choosing vendor partners with two members of The ASCII Group, a 1,300-member organization of North American VARs, solutions providers, and MSPs offering services to help its members grow their businesses.

• Vendor Partner Selection

  11/1/2018

  Channel sales strategist and coach Dede Haas is founder of DLH Services, which helps technology vendors and partners create innovative, successful channel sales solutions and programs. This month, Haas discusses the rationale used when choosing vendor partners with two members of The ASCII Group, a 1,300-member organization of North American VARs, solutions providers, and MSPs offering services to help its members grow their businesses. 

• Vendor Partner Selection

  11/1/2018

  Channel sales strategist and coach Dede Haas is founder of DLH Services, which helps technology vendors and partners create innovative, successful channel sales solutions and programs. This month, Haas discusses the rationale used when choosing vendor partners with two members of The ASCII Group, a 1,300-member organization of North American VARs, solutions providers, and MSPs offering services to help its members grow their businesses. 

• What’s Your Expectation Of A Vendor?

  8/31/2018

  Award-winning high-tech sales professional and founder of DLH Services, LLC Dede Haas creates innovative and successful channel sales solutions for vendors and their channel partners. This month, Haas discusses vendor relations with two members of The ASCII Group, a 1,300-member organization of North American VARs, solutions providers, and MSPs offering services to help its members grow their businesses.

• How Valuable Are Vendor Incentives?

  7/2/2018

  Award-winning, high-tech sales professional and founder of DLH Services, LLC, Dede Haas creates innovative and successful channel sales solutions for vendors and their channel partners. This month, Haas discusses the value of partner programs with two members of The ASCII Group, a 1,300-member organization of North American VARs, solutions providers, and MSPs offering services to help its members grow their businesses.

• Maximize The Value Of Partner Programs

  5/1/2018

  Award-winning, high-tech sales professional and founder of DLH Services, LLC, Dede Haas creates innovative and successful channel sales solutions for vendors and their channel partners. This month, Haas discusses the value of partner programs with two members of The ASCII Group, a 1,300-member organization of North American VARs, solutions providers, and MSPs offering services to help its members grow their businesses.

• Is The Channel Prepared For Cyberattacks?

  3/1/2018

  DLH services founder Dede Haas explores the channel's cyber defense readiness with Channel Executive Magazine advisory board member and CEO of Kyber Security Lynn Souza and Jason McNew, CEO of Stronghold Cyber Security.

• When Channel Vendors Sell Direct

  1/2/2018

  In this Partner Persepctives column, Dede Haas explores direct and indirect vendor sales dynamics with The ASCII Group members Zina Hassel, founder and CEO of ZLH Enterprises, and Dave Gillam, president of Gillam Data Services, Inc. 

• The Distributor’s Relevance In The Age Of The Internet

  11/1/2017

  Award-winning, high-tech sales professional and founder of DLH Services, LLC (www.DLHServices.com), Dede Haas creates channel sales solutions for vendors and their channel partners. This month, Haas explores the value of distributor relationships with two members of The ASCII Group, whose services help 1,300 North American VARs, solutions providers, and MSPs grow their businesses.

• Is Pay-To-Play OK?

  10/2/2017

  High-tech sales professional and Channel Executive contributor Dede Haas, founder of channel sales solutions provider DLH Services, asked two members of The ASCII Group — both MSP executives — to share their opinions on doing business with vendors who charge a premium for the privilege of selling their solutions.

• Partner Programs: Before You Enroll...

  9/1/2017

  High-tech sales professional and Channel Executive contributor Dede Haas asked two members of The ASCII Group to ruminate on a couple of questions regarding the onboarding of new vendors. Haas is well qualified on the subject matter herein—her company, DLH Services, focuses on sales solutions for IT vendors and their partners.

• Women In The Channel: Are We There Yet?

  4/6/2017

  After 30 years in the channel — the last 14 of which have been spent creating and implementing profitable turnkey channel sales programs and establishing relationships with technology partners, resellers (VARs, LARs), systems integrators, ISVs, and OEMs for my own company — I wasn’t sure I viewed it as welcoming to women. To find out if my hunch was right, I put together this series of articles for Business Solutions.