With the state of technology today, your clients can't afford even a hint of downtime. For many businesses, this means that the break-fix model is no longer a viable solution for providing the consistency that customers need.
For managed service providers (MSPs), having a sales and marketing strategy isn’t optional. It’s critical. Both your sales and marketing help build brand awareness, facilitate long-term customer relationships, and drive growth in your business. Let’s take a deeper look.
Pretty much all segments of the IT service industry are growing and projected to continue to do so for the next several years. But if you're doing a lot of break-fix, it might be time to explore a transition to managed services. Here's why.