Newsletter | June 30, 2019

06.30.19 -- The Sales Warm-Up And Qualifying Your Prospects

Featured Editorial
4 Things To Consider When You Close The Doors
Guest Column | By Daniel Steyskal, Trapezoid Business Services

You ran the metrics, figured out true COGs, trimmed excesses, used data-driven marketing techniques, and dug deep to try and pull your business into profitability. It’s not working and the business hasn’t been profitable for five years. Just because a specific location closes does not mean one’s entrepreneurial dreams are over, especially if a business owner does the following.

How To Survive VoIP Troubleshooting
Guest Column | By Zina Hassel, ZLH Enterprises and ASCII Member

All technologies experience occasional problems, but your preparation and choice of the right VoIP service provider will pay consistent dividends by reducing down time and business interruption.

Featured Video
Make More Money And In Less Time? Spoiler Alert: Can't Be Done...

Many business owners are always looking for short cuts, to more money and reduced hours. In my latest video filmed at the Network Groups June 2019 meeting, I openly talk about how I found trust with my employees through my vulnerability, resulting in a happier workforce, more profitability, but above all a happier boss.

Channel Insights
7 Reasons Why Documentation Is Critical For Your MSP
Article | By Ashley Ogilvie, IT Glue

Why is documentation so important? Imagine being told to go through your day with a blindfold on, constantly having to search for any information that would help you find your next step. It’d be pretty difficult wouldn’t it, and you’d probably waste a significant amount of time. That’s what it’s like without documentation.

The Complete Guide To Online Backup
White Paper | SherWeb

Have you lost your way reselling cloud backup services? This guide is for you. For every MSP, offering Backup-as-a-Service is a guarantee for success. It helps build strong relationships with clients, increase customer retention, and make sustainable revenue. This guide contains marketing, sales, and technical information to build a perfect Backup-as-a-Service offer.

You’ve Been Breached: Now What?
Article | ID Agent

It can happen to anyone — you’ve just become the latest victim of a data breach. At this point, the only question racing through your mind is, “What do I do next?”

10 Alarming Ransomware Stats For MSPs
Video | Datto Inc.

We surveyed nearly 2,000 managed services providers (MSPs) who serve more than 100,000 small to midsize businesses (SMBs) around the globe about ransomware and published the key findings in Datto’s 2nd annual State of the Channel Ransomware Report.

Spotlight Story
The Sales Warm-Up And Qualifying Your Prospects
By Erick Simpson

Most people make purchasing decisions based on emotion and use logic to justify that decision. Therefore, a strong and favorable first impression is vitally important to develop a foundation for successful sales engagements.

The NIST Cybersecurity Framework Explained

ASCII Exclusive Member Webinar | July 11 at 2 p.m. ET

The NISTG CSF (Cybersecurity Framework) provides an approach to prioritize cybersecurity resources, make risk decisions, and take actions to reduce risk. The CSF enhances cybersecurity communication and helps organizations identify, manage, and assess cybersecurity risks. As a valued MSP, we'd like to extend a special one-time only invite for you to gain access to a key benefit of ASCII membership. Register here.

Channel Voice, The Channel Executive Podcast

Catch up on an archive of conversations with channel luminaries including Paul Dippell, Robin Robins, Carrie Simpson, Bradley Gross, Tim Conkle, Jay McBain, Arlin Sorensen, and many, many more.

POS Elite
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