Making Money With Security Awareness Training

How addressing human error reduces risk and bolsters your profitability.

The volume and sophistication of cyberattacks that target your clients have skyrocketed in the past few years. And, in addition to the advancements in threat trends, your clients’ cyber resilience needs have also changed.

In the past, most small and medium-sized businesses (SMBs) were safe and happy with nothing more than a basic firewall and endpoint antivirus protection. But, faced with today’s threats, these same businesses must invest more heavily in cybersecurity. In turn, the variety of security-related services managed service providers (MSPs) offer is broadening to match demand.

Endpoint protection is only the beginning. Even organizations with phenomenal endpoint protection are being compromised as criminals prey on the naiveté and ignorance of your clients’ end users. The best security in the world can’t prevent an unwitting employee, working on-site or remotely, from accidentally leaving the front door to the network wide open.

The majority of your clients know their employees are on the front lines of their cybersecurity defenses. They also understand that empowering employees with training on malware trends, regulatory compliance, cybersecurity best practices, and more, will strengthen the overall resilience of their business. In this guide, we’ll discuss why you and your clients should choose Webroot® Security Awareness Training, and how you can turn your clients’ cybersecurity concerns into a profitable opportunity for you both.