The technology world is full of buzzwords, and our channel is no exception to this rule. As soon as one term becomes demystified, two more spring up in its place. Just when you thought you understood what the Internet of Things is and how it could impact your business, the term ‘smart city’ starts getting kicked around.
You want to grow your MSP business and need to schedule more calls with targeted buyers. This 60-minute webinar reviews the four pillars that LinkedIn has identified as the key areas social sellers need to focus on to be successful, referred to as the Social Selling Index.
Creating and executing effective content can help your customers better understand the issues they face. Done right, it’s also a significant value-add to your marketing efforts — and a proven way to convert prospects into customers.
Connections for Business, a South Florida IT services provider, was spending unnecessary money on labor and overhead. Once ConnectWise Manage was implemented into their business model, the company saw profit margins grow as they decreased spending and improved service delivery.
Guest Column |
By Jennifer Bleam, MSP Sales Revolution
Cybersecurity sales allows you to position yourself as a thought leader and differentiate yourself in this very crowded marketplace. When you combine healthy margins with a non-commoditized specialization, you have a winning recipe for success.
At the end of 2018, ASCII surveyed over 370 MSP members on the sales strategies they used to close new business. The results were insightful and uncovered which strategies out-perform others in terms of higher close ratios for both referral and non-referral business. During this session, we will go through and analyze what specific sales tactics are typically utilized by high-growth MSPs in closing new clients. Join us as we break the numbers down on sales performance and identify what you could potentially be doing differently to close more business. Hosted by Jerry Koutavas, president, The ASCII Group.